I thought I’d share my first experience at Shake Shack as a “Throwback Thursday” post since today marks the 10 year Anniversary for Shake Shack as a company. The “Decade of Shack” celebration has been going on all week with chef collaboration burgers, along with a special event today at the original Madison Square Park location with several bands playing live music, Dominique Ansel birthday cake, Brooklyn Brewery Shack X IPA beer and a “pay what you’d like” Hot Dog Cart. These guys know how to throw a party! All of this week I have been wishing I could be in NYC eating all of those specialty burgers.
So about my first Shake Shack experience, it was back on July 31, 2010 in the South Beach location in Miami’s Lincoln Road district. I was with my food partner OD and we were excited to try this burger spot our friends kept telling us about. On this first trip to Shake Shack I went basic and ordered a ShackBurger, cheese fries, Shack-cago Dog, Peanut butter Shake (top photos). Everything was really good to my surprise. After trying the burger, it was definitely love at first bite. The ShackBurger, its ingredients, and all of the flavors were great! For the first time I had that thought, “Is this my new favorite burger?” I’ve always had a thing for my favorite West coast burger joint, In-N-Out, but never thought I could find a new favorite burger here on the East coast. I was confused and needed another round of Shake Shack.
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Needless to say I was impressed by our first trip and we went back the next day, August 1, 2010. This time I went for Double ShackBurger, cheese fries, ShackMeister Beer, and Concrete for dessert (bottom photos). Everything we ordered was great again and confirmed that Shake Shack was my new spot for my favorite burger, for a chain at least. It’s hard to call Shake Shack a chain because they are like the anti-chain, chain restaurant. They treat the food, their culture, and fans like a locally owned business would, but are technically a chain because of the many locations. It’s good to see that they care about the quality of ingredients and the consistency of food at all of their locations. Shake Shack has grown so much as a company in the last few years and with many new locations opening, both in the U.S. and internationally. I’ve visited several locations on the East coast and for the most part, they have the same quality and consistency of flavor. Maybe that’s why I like them so much.
Shake Shack started in New York City and has spread to locations down the East coast. I cannot wait until Shake Shack opens their Central Florida location in Winter Park later this year. The people of the greater Orlando area have been waiting and we are all looking forward to it.
Words and photos by Julius Mayo Jr.
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